There are several requirements regarding the creation and registration of a distinctive trademark in Germany
. Some are market requirements that you must take into consideration for a successful business, other refer to legal requirements imposed by the authorities. Our specialists in company formation in Germany
are willing to help you with professional advice on how to create a distinctive trademark in Germany
A few rules on how to create a distinctive trademark in Germany
When you open a company in Germany
, or if you already have a successful enterprise you might be interested to register a trademark
for it. Some of the main aspects that you have to take into account when you start elaborating a trademark
refer to the clarity of the sign and in its capacity to communicate effectively. Any interpretable allusions and possible adverse connotations that might create confusion are to be avoided.
Another important element to keep in mind is that the trademark needs to look well on a variety of advertising media, from banners to smartphones. This adaptability of your trademark and its suitability for a larger variety of media is going to increase audience and to bring you an increase in returns.
One of the most important things that must be found in a trademark is originality. Your trademark needs to be distinct
from competitive products, and to be designed in order to produce a powerful impact, and hard to forget impression on your target public. It is recomendable to take into consideration as well the local preferences and business culture
. If you have already elaborated your distinctive trademark
, our experts in company formation in Germany
are ready to assist you with its registration and its release on the market as soon as possible.
Create a distinctive trademark according to the regulations in Germany
According to the Company Act
and to the German legislation, in order to be officially recognized, any trademark must be registered at the Trademark Department
of the German Patent and Trademark Office. Subsequently your proposition is going through a verification procedure. The evaluators are going to check the distinctiveness of your trademark
, and the whole process might take up to 6 months.
If your trademark passes the evaluation it is going to be published in Markenblatt, thus certifying its recognition. The trademark which has been recognized is going to be valid for 10 years, with the possibility for renewal.
Don’t hesitate to contact
one of our specialists in company formation in Germany
who can handle the entire process of registering a trademark in Germany.